Jeep Renegade SUV

Jeep is an automobile brand that has produced vehicles with not only rough and tough looks but amazing off-road capabilities. But one question that concerns Indian buyers is why Jeep Cars are expensive in the domestic market. This blog will talk about the main reasons that make Jeep cars expensive. 1. Brand Positioning  Jeep, on a global level, positions itself as adventurous, free-spirited and tough. This strong brand recognition makes the Jeep brand itself a premium automobile company in the Indian market, charging a premium price as compared to other brands. It also has to do with the love Indians have for SUVs and the road presence they command. 2. Advanced Technology and Features For years, Jeep’s lineup of cars has been known for its high-tech and modern offerings, stylish designs and solid build quality. From the super intuitive touchscreen infotainment systems to crucial safety features, Jeep vehicles are a cut above the rest and worth the extra money. As a result, importing and integrating these technologies adds up to the cost of Jeep cars in India.  Read Also: Top 3 Upcoming Technology in Cars in India 3. Exceptional Performance and Off-road Capability   Jeep cars are built tough to tackle all kinds of terrains, in the aspect of strength, superior four-wheel-drive systems and high ground clearance. However, such excellent performance and off-road capabilities do not come cheap as the technology and materials used to develop such features increase the production costs and hence the retail price in India, leading to an increase in car prices. All cars in the Jeep stable come with a four-wheel drive option in India. 4. Limited Number of Showrooms and Service Centres   While mass-market manufacturers like Maruti Suzuki and Hyundai have a vast network of dealerships and service centres spread across the length and breadth of the country, Jeep is comparatively a newcomer in the automotive market. It is this exclusivity of owning a Jeep comes with a big price tag, as consumers are willing to spend more for this dream vehicle brand. 5. Premium Brand Experience  The US car brand uses social media at its best in advertising offroading trails, uniting Jeep owners India-wide. This gives the impression of Jeep being a premium brand. Besides, having a Jeep is not only having the automobile itself, but it also includes all the perks that come with it. From individual approaches to customer support service to special events and opportunities, Jeep owners get a taste of the luxury and status that they have to pay for.  6. Customisation Options Jeep has come up with many choices that enable the buyer to customize the car to his or her choice and desire. For instance, the Jeep Wrangler SUV can be customised heavily with offroading doors, roof and water-wading accessories. Although this level of personalisation enhances the ownership experience it also has its costs which in turn affects the price of Jeep cars in India.  7. Limited Production Capacity In comparison to other brands, Jeep has a relatively low production output for its cars which means that sometimes it may not be in a position to meet the demand and supply its cars to the market. This helps Jeep to price its vehicles high to make the cars less affordable to many people and in the process control the demand of its cars. Jeep manufactures its cars from its three plants and has 84 showrooms spread across 75 cities.  8. Resale Value and Brand Equity  Nonetheless, Jeep cars are quite expensive when bought brand new but they retain their market value when resold. This may be one reason why you may consider the high upfront cost initially as it would be recovered later. The company has cultivated a good image of the brand as a reliable and durable car, which positively influences the car’s resale value and makes Jeep a good investment for the future.  Read Also: Buying a New Car: What to Watch Out For Frequently Asked Questions Why are Jeeps more expensive than other brands in India? Jeep cars are expensive for a variety of reasons: brand value, customisation options and limited production capacity.  Is Jeep successful in India? According to reports on the web, Jeep sells over 500 units per month in India. However, the brand is working on cost-effective measures to bring down costs. What makes Jeep cars so special? Jeep ensures to make extremely durable and rugged cars and has expertise in building off road-capable vehicles. This leads to Jeep enjoying a niche audience of car buyers.  

In a recently published document, Jeep's parent company, Stellantis, and the United Automobile, Aerospace, and Agricultural Implement Workers of America (UAW) gave the world a peek into what's coming for some of the company's American-made cars, like the Wrangler. At present, the Jeep Wrangler lineup includes a plug-in hybrid called the 4xe. As for the upcoming model, it will get plug-in hybrid systems in 2025, however, will be phased out gradually in 2028, the document revealed. Next-Gen Jeep Wrangler: Expected to Bring Two Powertrains Codenamed J70, the new Jeep Wrangler, set to start production in 2028, will have two engine choices – an electric one (BEV) and another with extended range. This marks a significant change for the American off-road vehicle, the most notable since it first went global in the 1980s. BEV stands for battery electric vehicle, whereas REPB (Range Electric Paradigm Breaker) is the pompous way of saying that a combustion engine will be used as a generator. The REPB powertrain will debut in the Ram 1500 (a pickup truck based on the STLA Frame platform) shortly, which is also expected to underpin the new Wrangler EV. Next-Gen Jeep Wrangler: Power of its STLA Platform Part of a new family of EV architectures being applied to all Stellantis products from next year, this body-on-frame platform will major in payload and towing capabilities. For instance, its 1500 REV claims a 1,224kg payload and a 6,350kg towing capacity. The STLA Frame can also accommodate vast batteries to cope with the traditionally high mileage and heavy workloads of commercial vehicles. Next-Gen Jeep Wrangler: Battery Details The 1500 REV will be offered with two long-range electric powertrains, with 168kWh and 229kWh batteries delivering about 560km and 800km between charges. Jeep has also hinted at what to expect from an electric Wrangler several times, most recently with the Magneto 3.0 concept, which is a Wrangler-based off-roader. It has the capability to deliver 647 bhp of power and 1220 Nm from a bespoke axial-flux motor, mated with a 6-speed manual gearbox. Next-Gen Jeep Wrangler: What More to Expect? Before the electric Wrangler hits the scene, Jeep is also gearing up to introduce an electric off-roader called the Recon SUV. Revealed a year ago, Jeep now confirms that the Recon will run on Stellantis' special STLA Large electric platform. This rugged vehicle will feature Jeep Selec-Terrain traction management, under-body protection, an e-locker axle, sturdy off-road tires, and tow hooks. Besides, it will have removable doors and a power top, providing a wide opening for a partly open-air driving experience. Read Also: Most Anticipated BMW Cars of 2024

It is no secret that Jeep is readying the next generations of the Renegade and Compass SUVs, which are scheduled to be launched by 2027. What's big is that Jeep India could introduce the new gen Renegade SUV in the Indian market. We reported earlier that the next-gen Jeep Compass won't be introduced in our market, as it will be based on a more premium STLA platform. Also See - Next-Gen Jeep Compass Not Coming to India All-New Jeep Renegade- CMP Platform The all-new Jeep Renegade will be designed and developed on the CMP (Common Modular Platform) that underpins the Citroen C3, C3 Aircross and the upcoming Basalt. This could be the low-cost version of the SUV and could be launched with a different nameplate. We believe that Jeep will use the same name, as it is already popular globally. It was speculated that the new Renegade will be built on the group's STLA Small platform. However, the company is looking at an affordable CMP architecture to develop the new SUV. In fact, the Citroen C3 for Europe is also based on the same architecture. Electric Version The all-new Jeep Renegade will also receive an electric derivative, which will cost under USD 25,000 (approx. Rs 20.8 lakh). The CMP platform would allow Jeep to achieve low-cost for the electric SUV. Following the Jeep's tradition, the next-gen Renegade EV will have a 4x4 variant. The SUV will come with electric motors on both axles, offering 4x4 drivetrain. The ICE platform is also expected to be significantly tweaked to support a 4x4 drivetrain. Sharing a common platform will allow Jeep and Citroen to further reduce the prices of components like powertrain, suspension setup and others. The low-cost platform will allow Jeep to price its new SUV under Rs 15 lakh. It is expected that the brand's E/E architecture will be upgraded to support some tech features like ADAS. All-New Jeep Renegade ICE The new Jeep Renegade is expected to feature Stellantis 1.6-litre, 4-cylinder petrol engine instead of Citroen's 1.2L 3-cylinder turbo petrol engine. The report claims that the SUV will receive the new EP6DT 1.6-litre, direct-injection, turbo petrol engine that is developed jointly by BMW and PSA. This engine is tuned to offer different power outputs. The next-gen Renegade is likely to use the 150hp engine. The top-spec model could also receive an 180bhp engine.  Source - AutoCarIndia

A few days ago, it was reported that Jeep is planning to introduce the next-gen Compass. The model has been under development for more than a year. It was set for the India launch in 2026. Unfortunately, Stellantis has recently cancelled its plans to bring a new Compass to India since it was not found to be commercially viable. Why Not in India? The next-gen model will be based on the all-new STLA-M platform. This platform can support multiple body styles including SUVs, sedans, and crossovers. It is also compatible with ICE and electric powertrains and can incorporate ADAS and advanced connectivity features. The same platform was supposed to be used for making the Peugeot SUVs for export markets. However, to develop the vehicle on this new platform, an investment of up to $400-500 million will be required. Stellantis believes that producing these SUVs in India will not make commercial sense since they have limited potential. This is to note that the current-gen Compass will continue to be on sale in the Indian market. Moreover, the company has plans for the midlife-cycle update for existing cars such as the Grand Cherokee and the all-new electric Wagoneer. New-Gen Jeep Compass: Key Highlights As for the next-gen Compass, it will receive an updated design, making it look more distinctive than the regular version. A variety of features will also be offered for the vehicle. Also Read: Nissan's Creta Rival To Have More Features Than New Duster