Hyundai Exter: Stylish, Unique, Rugged

Within the sub-4m SUV market, the entry-level SUV segment is rapidly gaining prominence, accounting for 16% of the market share, while the slightly larger Compact SUVs claim the remaining 84%. Until now, the Tata Punch stood as the primary contender in this category. However, with a determined focus, Hyundai is targeting an expansion of its market share within the Indian SUV domain. Benefiting from a robust foothold already established through popular models like Hyundai Venue and Hyundai Creta, the South Korean automaker's position has been further solidified by the introduction of the Hyundai Exter.

Impressively, Hyundai has swiftly garnered over 50,000 bookings in just a matter of days following the Exter's launch. Priced competitively, starting at 5.99 lakh (ex-showroom), this SUV emerges as a direct contender against the Tata Punch and Maruti Ignis, underscoring Hyundai's competitive stance in the market.

If you're inclined towards driving a compact tech-loaded SUV without exceeding your budget, Hyundai's newest addition is undoubtedly a must-consider option. Enter the 2023 Exter - a model that seamlessly checks all the boxes aligning with the current demand trends. Boasting a robust build, commanding posture, and a muscular aesthetic, the all-new Exter embodies Hyundai's 'Parametric' design approach, characterized by its boxy yet stylish proportions. Offering versatility to suit various preferences, the four-wheeler is presented in an array of colours and trims, allowing buyers to customize their choices. It provides the flexibility of opting for a petrol engine paired with manual or automated manual transmissions, along with the added choice of a petrol-CNG powertrain featuring a manual gearbox.

Style

Following Hyundai's distinct 'Parametric' design language, the Exter seamlessly blends boxy proportions and sharp, angular lines, exuding a robust aura accentuated by its generously sized body cladding. The frontal profile showcases a broad, contrasting piano black grille, complemented by a noticeable chin adorned with a simulated silver skid plate. Striking design features encompass the signature H-shaped LED DRLs, flared wheel arches, diamond-cut smart alloy wheels, and clean, flowing lines, collectively creating an engaging visual allure. So far, the Exter stands out as one of Hyundai's most impressively designed vehicles introduced in recent years in India.

With an impressive ground clearance of 185 mm and a wheelbase spanning 2450 mm, the SUV surpasses its closest competitor, the Punch, by an additional 5 mm. The inclusion of roof rails further emphasizes its SUV identity, while the distinct contouring from the D Pillar to the rear ensures harmonious design continuity. 

Uniqueness

Distinguishing itself from the competition, the Hyundai Exter boasts a host of pioneering features that set new benchmarks in its segment. These encompass both convenience and enhancements, ranging from a wireless charger and paddle shifters in the AMT version to a dual-lens dash camera. The electric sunroof further elevates the driving experience, infusing a touch of elegance.

Prioritizing safety for both drivers and passengers, the Exter integrates a range of pivotal safety attributes. In addition to the customary six airbags and three-point seat belts, the vehicle is fortified with essential safety elements, including ABS with EBD (Electronic Brakeforce Distribution), Brake Assist, Hill Start, and a TPMS (Tyre Pressure Monitoring System). This comprehensive safety suite is a testament to Hyundai's unwavering dedication to furnishing a secure and advanced driving environment for all occupants.

Rugged Nature

The Hyundai Exter embodies a compelling ruggedness that distinctly sets it apart within its segment. While it shares the Hyundai Grand i10 Nios platform, the new SUV elevates itself beyond its origins, boasting a truly robust and unique exterior design. From its boxy proportions to its sharp angular lines and prominent body cladding, every design element contributes to its rugged character. This rugged essence isn't merely superficial; it embodies durability and strength, reflecting the vehicle's capability to conquer diverse terrains and overcome challenging conditions. Whether navigating city streets or venturing into off-road environments, the Exter's rugged demeanour enriches the driving experience, instilling a heightened sense of confidence and allure.

Colour options

The Hyundai Exter offers a variety of captivating colour options, allowing you to personalize your vehicle to match your preferences. These colour choices may include shades. Hyundai Exter is available in 9 different colours –

• Fiery Red 
• Cosmic Blue With Abyss Black Roof 
• Atlas White 
• Ranger Khaki 
• Atlas White With Abyss Black 
• Starry Night Blue
• Titan Grey 
• Cosmic Blue 
• Ranger Khaki With Abyss Black Roof

Each colour option adds its unique charm to the Exter's distinctive design, enabling you to select the one that resonates with your style.

Read Also: Hyundai Exter: Safety Features Explained