Festival season in India is not only a time for celebrating cultural and religious traditions but also a highly anticipated period for consumers looking to make big-ticket purchases, including new cars. Indian car buyers are offered enticing deals, discounts, and special promotions by several car manufacturers.
This time the car makers are back with their strategy to target millennials with attractive variants in the popular compact crossover segment. These vehicles offer a combination of style, features, and versatility without breaking the bank. Whether you prefer the reliability of Maruti Suzuki, the modern design of Hyundai, or the bold choices from Kia, Nissan, and others, there is a budget-friendly crossover to suit your needs in India's diverse automotive landscape. Indian buyers are spoilt for choices when it comes to buying a compact crossover. Of all the choices in the Indian car market, the all-new Hyundai Exter is giving tough competition to its counterparts. Let’s take a closer look at the new entrant in the market.
Competitive Pricing
The 2023 Hyundai Exter stands out as a remarkable addition to the Indian automotive landscape. To attract millennials and first-time car buyers, the company has set its pricing strategically with all its variants available below INR 8 lac (ex-showroom).
The new Exter is offered in 7 variants with both petrol and CNG fuel types. The base EX Petrol MT is priced at INR 5.99 ex-showroom, S Petrol MT (INR 7.26 lac ex-showroom), SX Petrol MT (INR 7.99 ex-showroom), SX (O) Petrol MT (INR 8.63 lac ex-showroom), SX (O) Connect Petrol MT (INR 9.31 ex-showroom), AMT starting price (INR 7.96 ex-showroom) and CNG variant starting price (INR 8.23 ex-showroom).
With the competitive pricing, the company revealed that the model has already received over 50,000 bookings since the company opened its booking window. Interestingly, the sunroof variant has attracted the maximum eye-balls of the buyers which account for 75 percent of the total bookings.
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Attractive Design
In terms of design, the Hyundai Exter makes a bold statement with its contemporary and eye-catching design. The Exter exudes a sense of sophistication and dynamism from the front grille, characterized by Hyundai's signature cascading grille design, to the sleek LED headlights and sculpted lines. Its well-proportioned body and aerodynamic shape not only enhance its visual appeal but also contribute to improved fuel efficiency. The design of the car is bolstered with H-signature LED DRLs, projector headlamps, and a sporty skid plate, while the eye-catching EXTER emblem on the front adds to the overall appeal of the compact SUV. The model also comes with a floating roof design with parametric design C-pillar garnish and a sporty bridge that gives it a youthful and modern appeal.
Appealing Interiors
Step inside the Hyundai Exter, and you'll be greeted by a spacious and well-appointed interior. The cabin is designed to focus on passenger comfort, featuring plush seats and high-quality materials. The ergonomic layout of the dashboard ensures that all controls are easily accessible to the driver.
The Exter doesn't compromise on technology either. It comes equipped with a cutting-edge infotainment system that includes a touchscreen display, smartphone connectivity, and a premium sound system. Additionally, the car boasts advanced safety features such as multiple airbags, ABS with EBD, and a robust chassis, ensuring the utmost safety for occupants. The entry-level E and EX (O) trims offer an 8-inch digital cluster with a colour TFT MID (Multi-information display) and support for multiple regional UI languages.
Powerful Engine
Under the hood, the micro-SUV is powered by a 1.2–litre, 4-cylinder petrol engine sourced from the Grand i10 NIOS and Aura. It comes with a 5-speed manual and AMT gearbox. The petrol engine delivers power of 83PS at 6,000 rpm and 114 Nm of torque at 4,000 rpm. The CNG variant is capable of delivering 69PS power and 95.2 Nm of torque.
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Fuel Efficiency and Environment-Friendly Variant
In a competitive market like India, value for money is a significant consideration for car buyers. The Hyundai Exter delivers on this front by offering a host of features and capabilities at a competitive price point. Hyundai's reputation for reliability and a strong after-sales service network further adds to the overall value proposition of the Exter. As environmental concerns grow worldwide, Hyundai has made strides in producing eco-friendly vehicles. The Exter is available in hybrid and electric variants, aligning with the Indian government's push for cleaner mobility solutions. These variants reduce carbon emissions and help owners save on long-term fuel costs.
The Hyundai Exter is a testament to the brand's commitment to delivering high-quality vehicles tailored to the Indian market. With its striking design, comfortable interior, advanced technology, and strong performance, the Exter has earned its place as a compelling option for Indian car buyers. Whether you're looking for a fuel-efficient daily driver or an eco-conscious choice, the Hyundai Exter has something to offer, making it a noteworthy contender in the ever-evolving Indian automobile landscape.
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