Why Toyota Cars Are Popular in Indian Market

  • Toyota cars are known for their reliability
  • The company provides best-in-class warranty
  • Toyota cars deliver a smooth and comfortable driving experience

   
Why Toyota Cars Are Popular in Indian Market

Toyota Kirloskar Motor is a leading automobile manufacturer in India and has a strong reputation for producing high-quality, reliable, and safe vehicles. The company is committed to providing its customers with the best ownership experience and contributing to sustainable mobility in India.

Here we will discuss what are the factors that make Toyota cars a popular choice in the Indian market:

Imposing Design

Exterior design

As Japanese brand Toyota cars has always been regarded for its clutter-free and simple exterior design. For example, the all-new Toyota Innova Hycross features an imposing grille, sharp lines and unique alloy wheels that make it stand out on the road.

Another design element that adds to the imposing look of Toyota cars is the body lines. The company's designers use bold character lines and creases to create a sense of motion and energy in the car's design. This gives Toyota cars a dynamic and sporty appearance.

Bullet Proof Reliability and Safety

Toyota cars are widely regarded as some of the most reliable and long-lasting vehicles on the market. The company has built its reputation for making cars that are both durable and safe, thanks to its focus on quality control, use of high-quality materials and components, and commitment to innovative safety technology.

One of the reasons why Toyota cars are so safe is because of their advanced safety features. Many Toyota car models come equipped with up to 6 airbags, ABS with EBD, hill-start assist, ESP and more. In addition, newer models also come equipped with ADAS functions like Adaptive Cruise Control, Blind Spot Monitoring, Lane Departure Warning and Automatic Emergency Braking. These features prevent accidents and ensure drivers’ safety on the road.

Comfortable Ride

Another area where Toyota cars offer exceptional value is in delivering a smooth and comfortable driving experience. The company has a dedicated R&D center aimed at developing innovative technologies and features that improve ride comfort for both drivers and passengers.

In addition, Toyota cars also come equipped with a soft and plush suspension setup which makes riding over bad roads a breeze for the occupants.

Lowest Maintenance

As per a recent study, Toyota cars are the cheapest to maintain over a period of 10 years. It is in fact on the list of the least expensive cars to maintain compared to the other car brands. 

The low maintenance ties in well with the long reliability, as lower breakdown means lesser repairs. Besides, the company also offers attractive service packages which brings down the cost of annual maintenance to a minimum.

Best in-Class Warranty

Toyota cars provide their customers with best-in-class warranty. The company offers a comprehensive warranty program that provides coverage for a wide range of components and services. Their Standard Warranty plan provides assurance of repair or replacement within the period of 3 years/100,000 km, whichever comes first. This includes coverage for the engine, transmission, suspension, and other key components.

In Conclusion

Toyota's reputation for reliability, fuel efficiency, safety, after-sales service, and brand reputation has made it a popular choice for Indian customers. We hope you are convinced why it is worth purchasing a new Toyota car.

Read Also: Why Indian Customers Embrace the Hyundai Grand i10 NIOS

Toyota Innova Hycross
Starting at ₹ 19,77,000
EMI Starting at ₹ 27,733
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Toyota Urban Cruiser Hyryder
Starting at ₹ 11,14,000
EMI Starting at ₹ 15,627
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Toyota Innova Crysta
Starting at ₹ 19,99,000
EMI Starting at ₹ 28,041
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