Maruti Suzuki Swift is a popular hatchback produced by the renowned Indian automobile manufacturer, Maruti Suzuki. First launched in 2005, the hatchback has gained immense popularity in the Indian market due to its contemporary design with enthusiasts and everyday drivers alike.
Due to its immense popularity, the 2023 Swift has maintained its lead in the mid-size hatchback segment with average monthly sales of 15,000 units. So if you are in the market to buy a new car, then here are all the reasons to pick a Maruti Suzuki Swift.
Exterior Design
Maruti Suzuki Swift is widely appreciated for its distinctive design and youthful looks. The understated design highlights the sporty and aerodynamic character of the hatchback.
The front end of the four-wheeler is identified by a sporty cross-mesh grille with chrome accents. The new grille is flanked by sleek projector headlamps, giving the car a dynamic and aggressive appearance. Moving to the sides, we get to see bold character lines that add a sense of motion and speed to the overall design.
Depending on the variant, the hatchback also comes equipped with stylish 15-inch alloy wheels that complement its overall design. These wheels add a touch of sophistication and enhance the sporty aesthetics of the vehicle.
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Affordability
Affordability is one of the key factors that has contributed to the popularity of the 2023 Swift. Maruti Suzuki is especially known for offering vehicles that are competitively priced, and the Swift is no exception. Prices for the hatchback start from Rs 5.99 lakh (ex-showroom) for the base LXI model and extend to Rs 8.99 lakh (ex-showroom) for the ZXI Plus variant.
Positioned at the meat of the Indian hatchback segment, the Swift is seen as an affordable option for first-time new car buyers and returning customers alike.
Powertrain Option
A frugal hatchback, the new Maruti Suzuki Swift comes powered by a 1.2-litre engine with both petrol and CNG option. The petrol engine is rated for a power output of 89 bhp and 113 Nm of peak torque while in the CNG mode, it only develops 76 bhp and 98 Nm of torque. Transmission options include a choice of a 5-speed manual and a 5-speed automatic gearbox.
Technology
The new Maruti Suzuki Swift comes equipped with a range of interior features that enhance comfort, convenience, and overall driving experience. The equipment list includes a host of advanced features such as a 7.0-inch touchscreen infotainment system, smartphone connectivity, height-adjustable driver seat, automatic climate control and steering-mounted controls.
While the equipment list is not at par with the competition, we can expect the upcoming Maruti Suzuki Swift Facelift to offer a whole lot more technology when launched.
Aftermarket Accessories
The final reason why the 2023 Swift has been popular is due to the myriad of aftermarket accessories that one can purchase. Options include new headlamp units, body kits, under glow lights, alloy wheels and a lot more. Using these accessories allows the car owner to customize or enhance their driving experience.
In Conclusion
Maruti Suzuki Swift's unwavering dominance in the hatchback segment can be attributed to its winning combination of stylish design, feature-packed interior, robust safety features, competitive pricing, and low maintenance costs.
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