By proceeding, you agree to our
Terms And Conditions.
Ad
Ad
After a good sales record in October, boosted by festivals, demand for electric cars slowed down in November 2024. However, November was still the third-best month of the year, and total sales from January to November (89,557 units) have already exceeded the total sales for all of 2023.
Among all popular car manufacturers, Tata Motors is facing more competition, while MG Motor India is doing well with its Windsor EV and new Battery-as-a-Service (BaaS) strategy. Let's get more insights.
Tata Motors, the market leader in the Indian electric vehicle (EV) segment, continues to face strong competition from other manufacturers. The company offers a wide range of electric cars, including the Tiago EV, Tigor EV, Nexon EV, Punch EV, and Curvv EV. In January 2023, Tata sold 2,471 units, but by January 2024, its sales surged by 134%, reaching 5,790 units. Despite this strong start, sales began to decline month by month, except for April and October 2024, when the brand achieved a 15% growth. Unfortunately, sales dropped by 18% last month.
Looking at the year-to-date performance, Tata Motors’ sales between January and November 2024 stood at 57,084 units, a modest 4% increase compared to 54,947 units in the same period in 2023. In terms of market share, Tata held 68% in November 2023, but this dropped to 49% in November 2024.
Also Read: Mahindra BE 6e Base Variant Features Explained
It might come as a surprise that Tata Motors is losing ground in the EV segment, despite having a wide range of electric vehicles in its portfolio. One reason could be the growing competition from new entrants in the market. For example, the MG Windsor, the brand's third electric model, has introduced an innovative Battery-as-a-Service (BaaS) strategy, which has helped it gain traction.
MG Windsor has seen steady sales growth from January to November 2024. In November alone, it sold 3,126 units, a massive 227% increase compared to 956 units in the same month in 2023. This success is largely driven by the MG Windsor EV, India’s first "Intelligent CUV"—a unique blend of sedan and SUV.
Overall, MG’s sales between January and November 2024 have risen by 107%, reaching 17,614 units, compared to just 8,527 units during the same period last year. As a result, MG’s market share jumped to 36% in November 2024, up from just 13% in November 2023.
With only three electric vehicles in its lineup, MG is now dominating the EV segment and giving Tata Motors serious competition.
Source: Autocar
Ad
Production-Spec Mahindra XEV 7e Spied - Key Details Revealed
Mahindra XEV 7e electric SUV, based on the XUV 700, has been spotted testing. Expect a sleek design, a range of battery options, and up to 600 km of range. Launch expected in late 2025.
Konica Singh
Read More
Renault Duster 7-Seater Rendered Days Before Official Unveil on 10th July
Renault Duster 7-seater SUV, called the Renault Boreal is scheduled to make its global debut on 10th July 2025 - India launch scheduled in the first half of 2026.
Amit Sharma
Read More
Renault Triber Facelift to Launch on July 23 - Top Changes
Renault will launch the updated Triber MPV on July 23 with a refreshed design, new features, and expected engine options. The Kiger facelift and Duster 7-seater are also lined up for India in the coming months.
Konica Singh
Read More
Tata Sierra Lower Variants to Get 1.5-litre Naturally-Aspirated Petrol Engine
The new Tata Sierra lifestyle SUV to debut two new petrol engines - a 1.5-litre naturally-aspirated and a 1.5-litre turbocharged.
Amit Sharma
Read More
Tata Harrier EV Bookings Status, Delivery Details
The Tata Harrier EV has received an overwhelming response from car buyers, as it records 10,000 bookings on the day of launch. Deliveries to commence from July 2025.
Amit Sharma
Read More
Kia Clavis EV Bookings Open at Dealer Level - Battery, Range and Key Details
Scheduled to be launched on 15th July 2025, the Kia Carens Clavis EV can be booked unofficially at select Kia dealerships across major cities.
Amit Sharma
Read More
3 Upcoming CNG SUVs from Maruti, Tata and Skoda
From new Maruti Suzuki Escudo to Tata Curvv SUV Coupe, here is a list of top 3 SUVs which will receive a factory-fitted CNG kit.
Amit Sharma
Read More
Ad
Ad
All Over India
Stay Updated, Pay Less
Choose the Right Car
Multiple Finance Options
Monday - Saturday
10:00am - 6:30pm
+91 7947722777, +91 7479000444, +91 9311718549
contact@carlelo.com