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Brand-Wise EV Retail Sales August 2026: Tata and Mahindra Hold Top Spots
Tata Motors is leading the passenger EV segment with 13158 models retailed in August 2026 Mahindra holds the second position with 6464 units retailed in Aug 2026
FADA has released the electric passenger vehicle retail sales data for the month of August 2026, which suggested a strong performance. A total of 30,696 electric vehicles were retailed in August 2026, which is a remarkable 51.89% YoY growth compared to 20,210 units sold in August 2025. While month-on-month sales moderated by 6.78% due to seasonal monsoon patterns, the overall electric market share in the passenger vehicle category reached to 7.6% in August 2026 from 5.8% in August 2025.
Here is a brand-wise breakdown of electric passenger vehicle retail numbers for August 2026 based on official data released by the Federation of Automobile Dealers Associations (FADA).
| PV OEM | Aug '26 Retail | Jul '26 Retail | Aug '25 Retail | MoM % | YoY % |
| Tata Motors Passenger Vehicles Ltd | 13,158 | 13,678 | 8,064 | -3.80% | 63.17% |
| Mahindra & Mahindra Limited | 6,464 | 7,742 | 4,139 | -16.51% | 56.17% |
| JSW MG Motor India Pvt Ltd | 4,622 | 5,689 | 5,621 | -18.76% | -17.77% |
| VinFast Auto India Pvt Ltd | 2,199 | 1,482 | — | 48.38% | 0.00% |
| Maruti Suzuki India Ltd | 1,412 | 1,600 | — | -11.75% | 0.00% |
| Hyundai Motor India Ltd | 803 | 566 | 686 | 41.87% | 17.06% |
| Kia India Private Limited | 645 | 470 | 501 | 37.23% | 28.74% |
| BYD India Private Limited | 543 | 749 | 581 | -27.50% | -6.54% |
| BMW India Pvt Ltd | 274 | 369 | 422 | -25.75% | -35.07% |
| Toyota Kirloskar Motor Pvt Ltd | 161 | 123 | — | 30.89% | 0.00% |
| Tesla India Motors and Energy Pvt Ltd | 116 | 115 | — | 0.87% | 0.00% |
| Mercedes-Benz AG | 114 | 165 | 110 | -30.91% | 3.64% |
| Stellantis Automobiles India Pvt Ltd | 44 | 51 | 36 | -13.73% | 22.22% |
| Volvo Auto India Pvt Ltd | 33 | 49 | 21 | -32.65% | 57.14% |
| Others | 108 | 80 | 29 | 35.00% | 272.41% |
| Total | 30,696 | 32,928 | 20,210 | -6.78% | 51.89% |
Key Takeaways
Tata Motors Retains Leadership: Tata Motors is currently dominating the electric passenger vehicle segment, which is evident from last month’s retail figures. He company sold a total of 13,158 EVs in August 2026, registering a strong 63.17% YoY growth.
Mahindra hold the second position with 6,464 units retailed in August 2026, a YoY increase of 56.17%.
VinFast Auto India is showing positive growth, with 2199 electric vehicles registered in August 2026. The company reported a MoM sales increase of 48.38%. Maruti Suzuki has also retailed 1412 e Vitara electric SUV last month.
Hyundai Motor India and Kia India retailed 803 units and 645 units, respectively in August 2026. While Hyundai posted 41.87% MoM sales growth, while Kia sales increased by 37.23%.
BMW is leading the luxury EV space with 274 units retailed last month, followed by Tesla India with 116 units and Mercedes-Benz with 114 units.
About Author
Amit Sharma
Sub-Editor
Amit is responsible for the content creation on the Carlelo website with an objective to serve the online visitors to the best of his abilities. He has a vast experience of over 12 years in motoring journalism and has worked with multiple automotive brands including CarDekho, IndiaCarNews and Zee Network (India.com Auto)
Education: B-Tech in Information Technology (Rajasthan Technical University)
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