Why Tata Cars are a Great Choice for First-Time Car Buyers

Founded in 1945, Tata Motors entered the passenger vehicle market in 1991 by bringing Tata Sierra which is an SUV based on the Tata Mobile platform. Over the years, the company introduced some affordable models like Indica in the market. At present, the Indian automaker is bringing new models with better tech and safety features. If you are one of those who are buying a new car for the first time, here are the reasons why Tata cars could be a better choice for you.

Tata Motors: Safety Ratings and Features

When you buy your first new car, the safety factor should not be avoided at any cost. An individual must ensure that the car is equipped with the latest safety features. In this regard, a Tata Nexon could be a great choice to consider for a first-time car buyer. In fact, it is considered India's first-ever car that achieved a 5-Star Safety Rating from Global NCAP for Adult Occupant Safety.

Apart from this, the Indian automaker provides its new models with Advanced Driver Assistance Systems (ADAS). The recently introduced Red Dark Editions of Tata Harrier and Safari received the biggest tech updates such as ADAS features which include Forward Collision Alert, Autonomous Emergency Braking (AEB), Lane Change Assist, Traffic Sign Recognition, and Lane Departure Warning.

Read Also: Top 5 Safest Tata Motors Cars

Tata Motors: New Technology

As aforementioned, Tata's New Red Dark Editions received the tech updates. Both Tata Safari and Harrier's Red Editions get a new 10.25-inch touchscreen infotainment, a 7-inch digital driver's display, and a 360-degree camera. In addition, both SUVs feature a memory function for the driver's seat.

Another noteworthy technology from Tata is the iRA Connected car feature. This technology provides a set of internet-based features which can elevate the convenience and safety of Tata cars. Further, Tata iRA features are divided into five main categories including Remote Control, Driver Analysis, Live Diagnosis, Vehicle Security, and Location-based Services. These categories enable you to perform different functions as well. Tata Altroz, Tata Punch, Tata Nexon, and Tata Safari are the cars offered with iRA technology by the brand.

Read Also: All You Need to Know About Brand New Tata Cars in India

Tata Motors: Affordability

Tata Motors strategy to make cheaper cars impresses every Indian customer. Moreover, the Indian automaker offers different price segments in the Indian car market. The cheapest model from the brand is the Tata Tiago which is priced at Rs 5.54 lakh (ex-showroom) while its most expensive model, the Tata Safari costs Rs 25.01 lakh (ex-showroom). In addtion to the exisiting models, Tata Motors has an exciting line-up of car waiting to hit the Indian market. These include the Altroz Racer (Expected Price: Rs 12 lakh), Sierra EV (Expected Price: Rs 18 lakh) and more. 

To conclude, Tata cars can be considered to buy for a number of reasons. The company is bringing new models with better technology and ADAS features that will make your driving experience not only smooth but safe as well. If you are determined to buy a new car, putting your hands on a Tata car will be worth it.

Read Also: Why Tata Cars are More in Demand Than Others?