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South Korean manufacturer Hyundai recently unveiled the Mufasa Adventure SUV Concept. The rugged and off-road focused concept essentially previews the new upcoming SUV for the Chinese market. The production version of the Mufasa is slated for its global debut at the 2023 Shanghai Motor Show which is being held in April 2023. As for the SUV’s name ‘Mufasa’, it is said to be inspired by the 1994 Disney animated movie, The Lion King.
The Mufasa will be the latest addition to Hyundai’s global SUV portfolio. It will be going on sale in China at first, followed by other international markets. The new SUV is around 4.4 metres long, and will slot in between the Tucson and Creta. Hyundai is expecting that the Mufasa’s more squared-off proportions will attract buyers who may not like the Tucson’s coupe-like design.
Talking of the design, the Hyundai Mufasa’s front end features a large X-shaped piano-black grille that is flanked by vertically stacked headlights on either side. The front bumper offers a wide air dam finished in black, and a black skid plate. Over to the side, you will notice the slightly tapered roofline, blacked-out door pillars, and the huge flared wheel arches with black body cladding. Towards the rear, it gets oval shaped LED tail lights that span the width of the SUV.
The SUV concept which was unveiled recently gets a lift kit and 18-inch wheels fitted with knobby off-road tyres. The Mufasa Adventure Concept has also been equipped with faux aluminum skid plates which can be found upfront and towards the rear. In addition, there are a couple of off-road centric parts like a utility box area available within the rear quarter glass and the utility roof rack with integrated LED auxiliary lights. Compared to the Mufasa’s production-spec model, the concept’s high ground clearance makes it look like a rugged SUV.
The automaker has confirmed that the Mufasa will be offered with a 2-litre naturally aspirated petrol engine which will be capable of producing a maximum power output of 160 bhp with around 220 Nm of peak torque. Both manual and automatic transmissions will be offered.
It is quite unlikely that Hyundai will be bringing the Mufasa to India. However, the brand may borrow some of the design elements for the upcoming Creta Facelift which is slated for a launch by the end of this year.
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